We’ve all had those jobs where we lack motivation. Maybe our tasks were boring—too complicated—uninspiring. In those cases, we muddled through. We got it done. But we weren’t essentially fulfilled or engaged with the work we were doing. Gamification aims to change all that. In fact, even with mundane tasks, gamification can make the workplace fun. By 2015, 40 percent of Global 1000 companies had realized the benefits of workplace gamification. They started using gamification strategies to get employees more involved. There are so many benefits of workplace gamification. One of them is that employees stay committed to their daily responsibilities. In this age of digital transformation, there are a lot of opportunities to implement workplace gamification. It helps employees adapt, learn, and grow are almost endless. The following are just a few benefits of workplace gamification works—and wins—in today’s workplace.
1. It’s How We Think – The Intangible Benefits of Workplace Gamification
The benefits of workplace gamification aren’t just the tangible advantages that you can easily observe. Gaming is fun workplace and motivates manpower to do better. It’s addictive because it’s psychological. The instant gratification is one of the most effective benefits of workplace gamification. It can break down intimidating and boring tasks down into smaller-size exciting ones. Also, it can guide us to the next task, and give us a pat on the back for every step forward. It’s like having a constant source of motivational boost throughout our workday. Many of us probably use gamification to motivate our kids to do chores. Why should it stop when we get to the office?
2. It’s More Engaging – Interesting Approach
Did you know 70 percent of business transformations fail due to lack of motivation and encouragement? It’s no wonder. People generally choke when they face the change. And in times of digital transformation—when change is happening at lightning speed every single day—that is a problem company just can’t afford. By incorporating a competitive and at the same time interactive element into your employees’ workday, you keep them interested, and active. The new software, policies, and assignments are less mundane because employees are being led through them, rather than muddling through on their own. And we all know engaged employees are also more fulfilled employees and therefore more likely to stay through your digital transformation, rather than move on to another “more comfortable” opportunity.
3. It’s Real Time – The Competetive Benefits of Workplace Gamification
There is perhaps nothing demotivating than working hard every day—to do things that will be doomed to futility when it comes to recognition. All the hard work that went into planning a big meeting, launching a major publication, or successfully targeting a new market segment get forgotten in lieu of three top-line organizational goals that don’t show your contribution in particular. Gamification can bring a change in organizational culture. It can change the old style of monitoring and allow employees to compete against one another to hit smaller daily targets and receive recognition instantly for the hard work they are doing. Even better, it can keep an account of all those achievements automatically. This, in turn, leads to more active engagement, noted above.
4. It’s Fair – Better Workplace Atmosphere
By continually tracking and acknowledging when employees hit their goals, companies can remove “boss bias” that can occur when a supervisor allows their personal feelings about an employee to interfere with their objective review of their performance. This, in turn, makes the workplace in the favor of employees. They will no longer have to fear their boss’ mood will interfere with their year-end bonus.
5. It’s Fun – Work & Play
How can we forget the fun factor while compiling benefits of workplace gamification. This isn’t technically a business goal, but in my view, it should be. When employees enjoy their work—see the joy in the challenge—and feel recognized for the time and effort they are putting in, they will want to work harder and smarter than ever before. That’s exactly the kind of commitment we need in times of digital transformation.
Is gamification necessary? Of course not. But nothing is, including AI, machine learning, automation, or for that matter any of the other technology that are helping companies meet their business goals even more efficiently than ever before. Moreover, looking at the benefits of workplace gamification, it is something all the organizations should implement. Leaders should look gamification as a medium that will boost productivity. It certainly can’t bring success overnight but no other technology will. All are merely tools that you can use to serve customers better, save money, and find new ways of growth. And when it comes to games, I always want to be on the winning side of that proposition—especially during digital transformation.